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Lay’s Do Us A Flavor – Create Your Own Chip Flavor!

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Lay’s ‘Do Us A Flavor’ Tastes of America Contest   Submit Your Idea   Vote for a Winner
I’m a Southern girl who was born in New York and lived most of her life so far in the midwest. As far back as I can remember, I have always associated Georgia with my mom and grandmother. However, like I said, I was born in New York, near Buffalo and as a child lived in Missouri, Kansas, Iowa and eventually Ohio. Other than moving a lot (I lost count at 13), I like to think that where I’ve lived has had an impact on how I cook.

Obviously, with the southern roots, it’s easy to sway towards the deliciousness that is sweet tea, fried chicken, homemade peach pie… it’s easy to find myself longing for a glass of sweet tea and a front porch swing chat with my grandmother.

Having lived in Ohio since 1999, I’m a very big fan of the state-favorite candy that is known as “Buckeyes”. Pretty simply put, it’s a peanut butter ball covered in chocolate.

Yes, there are a few more ingredients than that, but man are they popular here. It’s funny though, I still don’t know what else is considered “regional fare” here. It’s Ohio… it’s kind of boring, right?

Think about where you live. What are the local joints that are must-visits for out of state travelers? Are there certain flavors or ingredients or whole dishes that you can easily associate with where you live – either the city, the state or the region?

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If you can do that, then you might want to check out the Lay’s “Do Us A Flavor” contest that has returned to the U.S. with a $1 million grand prize for the best potato chip flavor idea!

Today through March 30, 2015, fans are encouraged to visit to submit their ideas for the next great potato chip flavor.

Fans can also enter via Twitter (follow @Lays for details), through the Lay’s Facebook Page or by using their cell phone to text FLAVOR to CHIPS (24477).

To see official rules and submit your idea, provide your name, flavor name, up to three ingredients, the chip style, the city and state that inspired your submission and a brief description or inspiration story for your flavor. Complete details and official rules are available at

I’m certain that a “fried chicken” chip flavor is already out there, and I’m not too sure about a “peace pie” chip either… so I decided I would create my own flavor based on where I’ve lived the longest – Ohio.

Ohio Buckeyes chip flavor

I was selected for this opportunity as a member of Clever Girls and the content and opinions expressed here are all my own.

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