Many companies take advantage of customized jotter notebooks, as they not only create an ideal promotional item for their company but are also beneficial to customers.
Whether you are expanding your line of products or planning to start a new business, getting the right custom jotter notebooks is paramount.
In this informative blog post, we’re going share some key factors that you must consider when looking for custom jotter notebooks for selling purpose.
1. Material Quality Assessment
Many customers are more sensitive to paper quality when it comes to custom jotter notebooks, and using cheap materials will reduce brand image and customer satisfaction.
Consider the type of material used, such as recycled leather, quality paper, or natural and organic material. You need to ensure that covers and bindings are strong enough to be used in daily practice by either teacher or student.
2. Availability of Customization Choices
Personalization is the essential defining feature of custom jotter notebooks. Look for suppliers that offer a wide range of products and, at the same time, allow the customers to customize the different products depending on their needs and preferences.
This refers to deciding on cover types, colors, sizes, and how the content is printed on the cover. Having logos, slogans, or any other design imprinted on these notebooks makes them an attractive product due to their customization.
3. Evaluation of Printing and Branding Standards
Whether in terms of color, font type, and size or even the disposition of images on the cover and other areas, printing can change the overall perception of brand.
Choose suppliers who engage in high-resolution printing that enables them to come up with clearer and brighter ink designs that will represent the image of the company well. It’s best to request samples or proofs to determine overall printing quality to avoid ordering large quantities of poor quality items.
4. Cost and Pricing Framework
When it comes to selling custom jotter notebooks, cost stands out as a key factor that directly influences the brand engagement. Do some research on which supplier offers eligibility for the least expensive pricing structures in terms of customization fees, quantity-break discounts, and shipping charges.
To set a proper ‘market value’ for the product, establish a balance between the cost price and the perceived value. So you can finalize the retail price that will be within market ranges.
5. Review of Sustainable and Ethical Practices
Consumers are becoming more conscious of the environmental and ethical impacts in the current world. It is also crucial to select suppliers who support environmental conservation in the use of raw materials, correct production methods, and decent workplaces for workers.
Be sure that FSC (Forest Stewardship Council) for papers or other certifications possessed by your intended supplier for recycled items will appeal to the consumers.
6. Customer Feedback and Supplier Reputation
Gain insight into the credibility of the suppliers by checking on their feedback from other consumers or their ratings by their peers in the market.
Most importantly, read the testimonial from other businesses or individuals that they have sold custom jotter notebooks to. Positive remarks count more when it comes to the product quality, handling customers, and delivery times that are essential in retaining clients.